Privacy Policy


SimpleFeed, Inc.
68 Willow Road, Menlo Park, CA 94025 Email: privacy@simplefeed.com
May 15, 2018

Internet user privacy is of paramount importance to SimpleFeed and our customers. The major goal of our service is to provide information to subscribers in a manner that puts them in control. We support the protection of subscribers’ privacy rights as a fundamental element of our business.

This privacy policy discloses the privacy practices for SimpleFeed, Inc., related to our website and services provided to our customers. SimpleFeed publishes content to websites, social networks, mobile applications, and enterprise applications. We track the results of these programs programs on behalf of our customers using anonymous unique identifiers and information from social networks related to the content we publish. These services are provided using a combination of web-based applications, hosted technology infrastructure and professional services.

Information Collection and Use

SimpleFeed may collect the following information for itself and customers if available:

  • Information that allows an individual to be contacted or located in the physical world — such as telephone number or address.
  • Information that allows an individual to be contacted or located on the Internet — such as email.
  • Unique identifiers issued by a website or service for the purpose of identifying an individual over time, such as username.
  • Information about the computer system that the individual is using to access the network — such as the IP number, domain name, browser type or operating system.
  • Information generated by browsing the website, such as which pages on the website are visited.
  • Information generated from or reflecting explicit interactions with the wesite, such as logs of account activity, personalization interests or profile updates.
  • Data about their individual likes and dislikes based on content usage.

SimpleFeed may review and change information collected on an as needed basis.

Why is this information collected?

The information is collected to facilitate the ability to provide relevant information to subscribers and determine the effectiveness of marketing campaigns and for SimpleFeed’s Service development and marketing purposes. Under most circumstances, the user has knowingly provided the personally identifiable information to the client website. For more information on the information collection practices of a client, users may refer to the privacy policy for the customer website where the information was submitted.

How do we collect this information?

SimpleFeed collects the information described above in part through the use of various technologies, including one called “cookies.” A cookie is a piece of data stored on the user’s hard drive containing information about the user. Cookies can make the Web more useful by storing information about your preferences on a particular site. The use of cookies is an industry standard, and many major websites use them to provide useful features for their customers. Most browsers are initially set up to accept cookies. If you’d prefer, you can set your settings to refuse cookies. SimpleFeed also uses tracking pixels in some of the content it publishes to determine the user’s ability to receive HTML-based messages and to determine whether the subscriber has viewed the content. When a user accesses a content item, a notice of that use is generated. SimpleFeed also generates unique URLs for all of its RSS Feeds, web pages and click through links. Unique URLs, tracking pixels and cookies could be tied to personally identifiable information.

SimpleFeed may gather information to determine the success of its marketing programs by recording which links a user clicks on and which web pages the user visits. SimpleFeed may use information collected to analyze click-through rates to various pages, or use the information collected to deliver personalized content.

Who has access to this information?

For information collected via SimpleFeed RSS Feeds, SimpleFeed and our customers have access to the data collected. The customer generally owns the information and SimpleFeed typically has limited rights to the information.

How long is the information retained?

SimpleFeed retains data collected for as long as each customer remains a customer. Web log data may be retained for an indefinite period of time.

How is data used on the SimpleFeed website?

When you visit the SimpleFeed web site, web servers collect general information about your visit (such as, IP address, date and time, and IP address of the website from which you entered). This data is stored as anonymous, aggregate data. Collecting such data (Traffic Data) may entail the use of software programs, cookies, IP addresses or other numeric codes used to identify a computer. SimpleFeed may link to other websites on the Internet, and other websites may contain links to the SimpleFeed website or service. These other websites are not under SimpleFeed’s control. The privacy and security practices of websites linked to or from the SimpleFeed website are not covered by this Privacy Policy, and SimpleFeed is not responsible for the privacy or security practices or the content of such websites.

The SimpleFeed website contains forms which submit information to a third-party technology partner. By filling out a form on the SimpleFeed website, you consent for the data to be shared with SimpleFeed and the information on the form to be used for SimpleFeed’s sales and marketing purposes. If you provide an email address you are opting into SimpleFeed’s email marketing programs. You can opt out of the these programs by choosing not to fill out the forms, and or unsubscribing to emails your receive.

If I am covered by the GDRP how do I access or delete information?

You can request to have your data expunged from our systems. To do this, email privacy@simplefeed.com. Upon request, SimpleFeed will provide you with information about whether we have any of your personal information.

To request to see data stored, email privacy@simplefeed.com, identify yourself and the information requested to be accessed or removed. We may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on backup tapes), or for which access is not otherwise required. We retain and use your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements. In any case where we provide information access and correction, we perform this service free of charge, except if doing so would require a disproportionate effort. We will respond to these requests within a reasonable timeframe.

Non-US USERS.
You expressly consent to SimpleFeed’s processing of your personal information in accordance with this privacy policy. Your personal information may be processed by SimpleFeed in the country where it was collected and in the United States. United States laws regarding processing of personal information may be less stringent than the laws in your country.