SimpleFeed Presents Social Media Marketing SEO Case Studies at the Internet Retailer Conference and Exposition


Presentation to include a discussion of emerging Best Practices for RSS Feed, Twitter and Facebook marketing to Enhance SEO for Internet Retailers

San Diego, CA. – June 14, 2011 – At the Internet Retailer Conference and Exposition today, SimpleFeed will show case studies on using content syndication for measurable search engine optimization through RSS Feeds, web sites, Twitter and Facebook. The case studies will be discussed today at 3:15 AM at the .Plugging into social media for higher search rankings. panel at Internet Retailer Conference and Exposition, at the San Diego Convention Center. Details on the session are below.

Presenters
Catherine Paschkewitz, Product Marketing Manager, HP Home & Home Office Store. Mark Carlson, CEO, SimpleFeed, Inc.

Plugging into social media for higher search rankings
SEM success isn’t only about the right keyword selection and bid price. Savvy online retailers know that connecting with customers through Facebook and Twitter builds online buzz around their brand and merchandise, and that the pass-along effect helps build links, traffic and ultimately, relevance that can push them higher in search engine results to position them for more sales. In this session attendees will hear from an online retailer exactly how it used those connections to elevate its products in natural search and the results it achieved. A technology company that creates, manages and measures campaigns that run on social networks will walk attendees through how participating in those off-site venues can boost SEO outcomes.
Date/Time: 6/14/2011 3:15 PM – 4:15 PM
San Diego Convention Center

SimpleFeed will present case studies of Internet Retailers using automated publishing to Facebook and Twitter and the impact on Google, Bing, Twitter and Facebook search results. HP will be presenting a case study on its use of RSS and social media marketing and its impact on search rankings. The panel will include a discussion of SEO best practices for Internet Retailers.

About SimpleFeed

SimpleFeed helps Global 2000 companies create, manage and measure customer communication programs for consumption in RSS Readers and on Social Networks including Twitter and Facebook. Any content source can be automatically published to feeds and social networks based on business rules. SimpleFeed’s customers include Toyota, EMC, and P&G. SimpleFeed sells its service directly and is partnered with leading Marketing Service Companies including Email Service Providers, Web Analytics Vendors and Advertising Agencies. SimpleFeed is a Red Herring Global Top 100 Company, Business 2.0’s “Next Net 25” and one of InformationWeek’s “10 Hot Web Start-ups to You Should Know About”. SimpleFeed is headquartered in Los Altos, CA and is backed by Sequoia Capital.
www.simplefeed.com

Press contacts:

Mark Carlson
SimpleFeed, Inc.
650-947-7444
press@simplefeed.com
www.simplefeed.com